How to use Video for Lead Generation
Posted by TRO
Video lead generation doesn’t have to be hard. If you’re looking to generate customers with engaging content, look no further than video marketing. It has been statistically proven that video helps to convert potential prospects into leads. Video does this by: Establishing credibility. Generating interest. Educating potential customers so that they can become…
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Why LinkedIn is the best Resource for B2B Lead Generation
Posted by TRO
If you are looking to generate B2B leads for your small or medium sized business, you should be on LinkedIn. It’s easy to sign up and you can get your profile optimized within 15 minutes of logging onto the website. Once online, you are connected to over 575 million business professionals from all…
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How to use Quora for B2B Lead Generation
Posted by TRO
In the mid 2000’s, the internet was still a wild west of information. Myspace would blare an annoying pop song at you when you checked out a friends profile. 720p video was considered high quality visuals and questions like “Should I use Ask Jeeves or Yahoo as a search engine” were relevant. Back…
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Why Outbound Lead Generation is Effective in 2019.
Posted by TRO
While browsing my LinkedIn feed, I came across an interesting video post talking about selling through LinkedIn messenger. If you want to see the full post, you can check it out here. To summarize the post, the original author was voicing her complaint of the constant barrage of 100’s of LinkedIn sales pitches she receives…
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5 Lead Generation Tactics for 2019
Posted by TRO
Digital marketing and lead generation in 2019 are going to change drastically. What used to be effective only a few years ago is no longer going to work like it used to. If you want to stay ahead and compete, you need to utilize these 5 tactics in order to thrive in 2019.…
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Why you can’t Convert Everyone
Posted by TRO
Email conversion can be tough. When measuring the effectiveness of your email campaigns, one of the crucial metrics to examine is the responses you get. Reading message feedback is a great indicator to see if your campaign is reaching the right people in an effective way. Looking at my own messaging I came…
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How to use LinkedIn Comments for Lead Generation & Sales
Posted by TRO
Linkedin is a great platform for connecting with like-minded business professionals that is often time undervalued. While Facebook, Instagram, and Youtube get millions of views a day, LinkedIn is the number 1 dedicated platform for B2B business opportunities. In fact, LinkedIn overtook Facebook in 2015 as being the number one most important social media…
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