adult-lead-generation-contract-business-1089549
Dec 27

5 Lead Generation Tactics for 2019

Posted by TRO

Digital marketing and lead generation in 2019 is going to change drastically. What used to be effective only a few years ago is no longer going to work like it used to. If you want to stay ahead and compete, you need to utilize these 5 tactics in order to thrive in 2019.…

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sell me this pen
Nov 8

The Problem with the “Sell me this Pen” Question.

Posted by TRO

I was browsing Quora the other day and an interesting post came up. “Is the sell me this pen question still relevant?” The answers that I saw quite frankly astounded me. People were saying things like “It’s relevant if you are hiring a sales person” and “A sales person needs to know how to sell…

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blue-phone-cold-calling-is-obsolete
Oct 11

Sorry, Cold Calling is Still Obsolete

Posted by TRO

For those of you who have been following my articles for a while, you might remember an earlier blog post I wrote titled “Why you Should Stop Cold Calling.” I also edited a video for TRO called “Why we Quit Cold Calls.” So as you can already tell, I’m not a fan of…

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two consultants shaking hands stock photo
Sep 11

3 Tips to Improve your Sales Process as a Consultant

Posted by TRO

If you are thinking about starting your own consulting service or if you are currently running one, the toughest part is often how to get consulting clients in the first place. You know your services are beneficial and so do clients you have worked with in the past. But now you have reached…

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outbound vs inbound lead generation
Sep 4

The Good and Bad of Inbound and Outbound leads

Posted by TRO

When it comes to lead generation, inbound and outbound are two different games. Inbound vs outbound leads have their advantages and disadvantages but each work well together to earn your business revenue. Outbound Lead Generation Advantages: Can browse and target the exact market you want to make prospects more qualified. Have direct control…

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SEO small logo
Aug 1

How Can Technology Companies Use SEO to Generate Quality Leads?

Posted by TRO

Chances are if you are involved in technology, you’ve heard about SEO. Search Engine Optimization or SEO is when you use keywords to move up in the ranks when a potential customer searches for your specific industry. So, if you were a company that provided cell phone repair, for instance, you would want…

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Jul 16

Why Optimizing Your Website Matters (Even Without Sales)

Posted by TRO

I’m sure we have all experienced it (working at TRO I know I have). We get a request by someone to check out their product or services and we want to see what they have to offer. The first place we check is their website only to find out it’s horrible. Worse yet, sometimes they…

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